Monthly Archives: September 2017

Serato announces support for new Pioneer DJ hardware with Serato DJ 1.9.8

Pioneer DJ DDJ-SR2

Introducing the sequel to the popular Pioneer DJ DDJ-SR, the DDJ-SR2.

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This 2-channel controller adds DVS Upgrade Ready support, Key Sync, Key Shift and Pitch Play controls, full RGB pads and more.

“The DDJ-SR was one of our most popular controllers, and for good reason. It’s portable, and has all the essentials for DJs across a range of levels. This time around, the SR2 steps up a notch with added Pitch Play controls and XLR outputs.” Nick Maclaren, Head of Strategy for Serato said.

“It’s also Serato DJ Enabled so you can plug and play, and is DVS Upgrade Ready if you want to add turntables and use it as a digital mixer.”

Pioneer DJ DJM-S3

Serato is also excited to announce the new Pioneer DJ DJM-S3.

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This 2-channel mixer is rock solid and has dedicated filters per channel, mic input, XLR & RCA outputs, as well as an AUX channel for sampler routing or RCA line-in.

“The DJM-S3 is a power piece without the expense. This mixer has a stripped back classic design and is our most affordable Serato DJ and DVS Enabled mixer, ever. We love the fact this opens up DJing to a raft of users who were previously unable to afford a traditional DJ setup.” says Maclaren.

Both new pieces are supported now in Serato DJ 1.9.8.

Download Serato DJ 1.9.8 now

Key features:

Pioneer DJ DDJ-SR2

  • Serato DJ Enabled and DVS Upgrade Ready
  • Serato Pitch ‘n Time DJ license included in the box
  • Key Sync, Key Shift and Pitch Play controls
  • 4 deck support with 2-channels (DVS only on 2 inputs)
  • 16 RGB performance pads
  • Digital mixer with (2) phono/line inputs that can be used as a stand-alone mixer.
  • Stereo XLR outputs, Master RCA outputs, Booth TRS outputs
  • 1x Microphone input
  • Can be used with a external power pack or with USB only

Pioneer DJ DJM-S3

  • Serato DJ and DVS Enabled
  • Stereo XLR outputs, Master RCA outputs
  • Magvel fader
  • 1x Microphone input
  • 2-channel mixer with dedicated filters per channel
  • AUX channel for sampler routing or RCA line-in

 Read the full list of improvements, changes and additions in the Serato DJ 1.9.8 release notes.

Communication is Key: Creating Connections w/ Mitch TayloR

By Mitch Taylor:

I don’t know about you but at the age of 42 I find it increasingly difficult to communicate with today’s millennial brides, the majority of who tend to prefer to communicate via email. My assistant (a 24-year-old millennial herself) and I had occasion to discuss this the other day after a bridal show and were amazed that some businesses still use very formal language to communicate with young brides — only to be left wondering why they get no response.

Speak to a prospective bride just as she is speaking to you.  If she’s using short sentences with basic language, do the same. If she mentions descriptive words about her event use those same words in your reply.

Here’s an example of an email recently received and how we handled it to get the appointment:

Hello I am just getting ideas and prices at the moment and I was wondering around what your average pricing would be I would also like the uplighting also an email would prob be the best way to respond thanks for your time.

Amber

My response:

Hi!  How’s your wedding planning going?  I got your email regarding entertainment and uplighting for your wedding.  I attached a photo above to show you examples of our work and how we can transform your venue too.  Feel free to call me anytime and let’s talk about your day.  906.786.6967.  Thanks for contacting me and I look forward to hearing from you soon.

 Mitch

Bride’s Reply:

I am sorry I have gotten your calls but been busy working.  At this time we are going to go with a live band from 8-12.  I am looking to rent uplighting (for the whole night of the reception) and also entertainment from 4:00pm-8pm.  Not many have been willing to do that time slot since it is Labor Day weekend.  Please let me know

My response:

Hi Amber,

Sure…we can do that.  When’s a good time for us to get together to chat about your wedding?

Bride’s Reply:

I work in Marquette at Lowe’s.  My next days off are Monday and Tuesday.  I have a cake appointment in Marquette on Monday at 12pm.  Where are you located and what is a good time for you?

My reply:

Hi Amber,

What about Monday at 1:30pm?  Would that work?

Bride’s Reply:

Yes I think that would work.  What is the best phone number to get a hold of you in case I need too?  I have a cake appointment a 12:00 so I will be in town.

 My next response was to send her an email confirming that date and time with an appointment reminder from DJ Event Planner.

Bottom line: Brides want to do business with someone who understands what they want, gives them the information they need in a timely fashion connects with them.

Be real. Be honest. But most importantly be relatable. Speak to them the same way through email as you would over the phone.

About: Mitch Taylor owns and operates Taylored Weddings and can be reached via email at mitch@mitchtaylor.net. For more info about his Creating Connections books and workshops visit creatingconnections.biz