Monthly Archives: January 2019

It’s never too early to start reading your crowd

By DJ Rachel Lynch

Dinner music is an excellent opportunity to gauge what type of crowd you have and help set the tone for the night. Think of dinner and cocktail music like paint primer. The better job you do to prep the wall, the better the finished outcome will be.

DJs who have a great dinner or cocktail crate may do a decent job with a “set it and forget it” playlist as they have built the list with years of experience.  Since they feel that they already put in the work ahead of time they may decide to use dinner/cocktail downtime to time to eat, relax a bit before the party, use the phone, smoke, etc.  Sadly, this mindless and relaxed approach is a missed opportunity for DJs to connect with the guests in a subtle but powerful way.

Adding to this passive approach is the assumption that nobody is actively listening to the DJ because they are engaged in conversation or enjoying food and drink. I disagree completely. Dinner time is when a DJ should work the hardest to understand who is in front of them and what music directions they can approach later on. Dinner/cocktail time is a smart way to take risks and try different stuff to see how it feels. Dinner/cocktail music can be a fun part of the evening if a Dj is really focused on the task.

Things I ask myself during dinner/cocktail music:

How engaged are they? Who are my dancers? Who is there for the free food only? Who is taking advantage of the open bar? Who’s sitting with who? Who are my “party people”? What are the age groups here? Are there any cultural considerations?  Who’s signing lyrics while sipping their wine? Are there foot taps from anyone? Is anyone bobbing their head? Are people smiling? Etc.

Nonverbal cues during dinner will absolutely help a DJ smash the night. Don’t miss the chance to own your audience!

About:
Fun, creative, and ambitious, DJ Rachel is making her mark as one of the top mobile DJs in the tri-state area. Her diversity as a DJ allows her to play at events that include MetLife Stadium (for the New York Jets) and serve as opening act for George Clinton Parliament Funkadelic and Gloria Gaynor. For more info visit: facebook.com/DJRachelRLynch